The goal of my projects is to cause an impact.

Renaming | Brand Strategy | Identity Design  | Website

A health center with a mission to  improve the lives of those in the community sought to rebrand itself to increase awareness of its services and seek a broader audience.

Visit Emporia
Brand Strategy | Identity Design  | Marketing

The city of Emporia is located in the heart of east-central Kansas, and was undergoing a transformation. Emporia was evolving beyond their brand as a tourist destination, and was in need of a brand reposition.

Twin Rivers Winery
Brand Identity | Graphic Design  | Packaging

Twin Rivers Winery is an urban winery located in downtown Emporia, Kansas. The challenge was to create an identity to bring both customers who are used to visiting a vineyard and those who are new to wine to Twin Rivers' tasting room.

Bottom Line Construction & Development
Identity Design

BLCD is a proud minority woman-owned construction company in the New York City area. In a male dominated industry, we wanted to immediately differentiate the company from its competitors, while visually portraying the core values of BLCD; professionalism, building communities, and focusing on the people that live in those communities.

BEQ Pride Magazine
Art Direction | Graphic Design| Editorial Design

I was approached in 2016 with the brief to design a LGBTQ+ business magazine. The aim of BEQ Pride is to engage and empower business equality in corporate supply chains and focus on workplace inclusion and diversity.

Case Studies

Need time to think it over?

Want to learn my process for free and try it for yourself? I've developed a FREE downloadable guide to give you the tools to discover your brand’s core identity and position your business yourself.

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