A partnership with an experienced designer like me will ensure you have a branding strategy that is both realistic and effective. My process will help you stand out in a crowded marketplace and bring you customers. I work with small to medium sized businesses and communities to propel their brands beyond the competition to get measurable results.
During my discovery workshop, I work with you to identify and define your users, their needs and challenges. From there, I align your business strategy with your users’ journeys, ensuring that they all end in the same result: Conversions.
My collaborative process will differentiate your brand to make it more meaningful to your audience. Together, we will create a comprehensive branding strategy that includes, a deep dive into who your ideal customer is, your brand positioning, your core messaging, the tone and voice of your brand, and the visual direction we should move in.
This is when the fun happens. Through collaborative discourse, I will develop ideas to visually express your brand. Every choice, from color to type style is made with your brand message in mind. This process brings your brand’s strategy to life. Your brand will be left with a unique look and feel that brings beauty to the essence of your brand. This visual identity will communicate your story and message, and allow your ideal customers to connect with you.
All the planning in the world is wasted without proper execution. This is where vision becomes reality. I will work with you to design the creatives and content you need to connect with your customers. We will discover the most effective ways of applying your brand and extending your audience, then craft the ideal messaging of those pieces. From concept to launch, I have got you covered.
Want to learn my process for free and try it for yourself? I've developed a FREE downloadable guide to give you the tools to discover your brand’s core identity and position your business yourself.